Tag Archives: Theory

Counterculture in India — Music

July 1, 2007 – 10:51 am

“Fuck you, I wont do what you tell me” - Killing in the name of by Rage Against The Machine
Rock music as counterculture
Jazz, swing, rock and roll, grunge, Hip Hop and now Indie music - all have emerged as countercultures. The popular phrase “Rock and Roll is dead” came into prominence when the labels picked […]

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On Fandom…

March 18, 2007 – 11:03 am

Well, we’re right back to where with were — just six points separating Chelsea and ManU. To be honest, I wasn’t expecting a 4-1 win against Bolton. Eight matches to go in the season, and with Gary Neville out, I’m keeping my fingers crossed, but skeptical now. Neville’s been critical for United in defense, and […]

By Nikhil | Posted in Advertising & Marketing | Comments (4)

The Sanctity of the Queue

May 14, 2006 – 10:48 am

The simpleton that I (probably) am, I’m particularly particular about observing the rules of the queue; that -
1. First come first served
2. Each person has to wait in accordance to his distance from “window”, hence no breaking the queue.
Given the population in India, and the USSR-inspired partly communist way of functioning of governments in India […]

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Lessons from the Browser Wars: On distribution and diffusion

April 17, 2006 – 10:16 pm

A study by the Harvard Business School confirms something that I discovered when preparing a presentation on the Cola wars - that distribution is the key to diffusion - and other considerations are secondary. In case of the colas, the comparion only influences decision making when both are available simultaneously, but that rarely happens. How […]

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What does ‘creative’ mean to you?

January 27, 2006 – 5:10 pm

Languages change: they grow, diversify and adapt. Like people. Gay referred to things bright and pleasant once. Chutney was only a Hindi word once. I remember being told in school that Hindi evolved as the common mans language, and eventually took over from Sanskrit because Sanskrit did not change or evolve. English survives and grows […]

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